The ancient bind rune Iar forms part of the Eating Disorder Institute logo (formerly Your Eatopia) to reflect the complexity and cyclical nature of both an eating disorder as a chronic condition, as well as the science and understanding that underpin our ability to support those with this condition.


Gyfu                                                            Is

The two runes that form Iar are Gyfu and Is (Isaz): gift and ice/slippery, respectively. This particular bind rune means “serpent”. As a greater possible meaning, it reflects the Midgard Serpent, Jǫrmungandr encircling the earth and grasping its own tail—an emblem of wholeness, cycles and infinity.